New York, New York — August 29, 2017 —Perfect Corp. and millennial digital beauty publisher, TeenTimes, partner for an AR back to school beauty experience through virtual in app makeup trials in the award-winning YouCam Makeup app. Have you ever seen a full makeup look and wondered what it would look like on you, but you don’t have the tools or time to try it? YouCam Makeup understands that struggle, and provides a platform to allow users to experience an effortless instant makeover. The editors at TeenTimes curated a collection of three unique back-to-school beauty looks for users to try virtually in the YouCam Makeup app with a single tap on their mobile devices.
TeenTimes’ branded Back-to-School makeup styles will be featured and shared with YouCam Makeup’s community of over 470 Million beauty lovers giving users the power to try out looks using the app’s unique AR technology. TeenTimes also produced video makeup tutorials for each look which will be featured across their social channels reaching their audience of over 3.4 Million social followers.
“We are excited to partner with TeenTimes to give our millennial and gen z users exclusive back to school beauty styles that fans can experience with a single tap through unprecedented YouCam Makeup’s AR technology,” says Perfect Corp. founder and CEO, Alice Chang. “This unique match up enables beauty lovers everywhere to easily discover top fall styles from thought leader TeenTimes, and empower their beauty journey through an interactive mobile beauty experience.”
The three school-themed looks include ‘Home Room,’ a fresh, polished beauty look perfect for the everyday; ‘Drama Club,’ a dramatic purple lip to make a bold statement ; and ‘Homecoming, a lined and defined style that’s fierce and foxy. All three styles can be experienced in seconds through YouCam Makeup’s real-time selfie feature for accurate true-to-life makeup trials directly from your phone.
“This is an exciting time for TeenTimes,” says Ross Cimino, CRO of Render Media, TeenTimes’ parent company. “As technology accelerates, it’s important to discover partnerships that allow you to introduce new advances in our industry to a younger crowd, and that’s exactly what we have accomplished here with YouCam Makeup.”
App Availability
YouCam Makeup is available for free download on the App Store and Google Play.
About TeenTimes
TeenTimes, a leading online content destination for the young and beauty-conscious, covers the latest in young adult beauty, fashion and lifestyle. Launched in January 2017 and already speaking to the next generation of trendsetters, TeenTimes has amassed a social following of over 3.4 M illion fans and is the fastest-growing online beauty and fashion publication for teens.
About Perfect Corp.
With over 470 Million downloads globally, Perfect Corporation is dedicated to transforming how consumers, content creators and beauty brands interact together. Our experienced team of engineers and beauty aficionados are pushing the frontiers of technology to create the beauty platform of the future – a fluid environment where individuals express themselves, learn the latest about fashion and beauty, and enjoy instant access to the products from their favorite brands. Further information about Perfect Corp. can be found at perfectcorp.com
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TeenTimes Press Contacts
USA: Hilary Miller at hilary@rndr.com or by phone at +1 (650) 714-5300
Perfect Corp. Press Contacts
Corporate: Anne Shih at press@perfectcorp.com or by phone at: +886-2-8667-1298, ext. 2448
Japan:: Ryusho Hosaka at contact_pr_jpn@perfectcorp.com or by phone at: +81-3-5875-6651
USA: Susan Biegacz at contact_pr@perfectcorp.com or by phone at +1 (212) 929-7979
Germany: Volker Maxisch at contact_pr_deu@perfectcorp.com or by phone: +31-43-306-0797
France: Laëtitia D’Urso at contact_pr_fr@perfectcorp.com or by phone: +33 (0)1 79 30 90 39
United Kingdom: Sylvain Delteil at contact_pr_uk@perfectcorp.com
All companies and product names mentioned herein are for identification purposes only and are the sole property of their respective owners. Copyright © 2017 Perfect Corp. All rights reserved.
