Author: 
Toasty makeup is a TikTok beauty trend that creates a warm, bronzed glow with sun-kissed blush, golden highlights, and earthy tones for a radiant, all-season look.
If summer had a makeup look, it would be the “Toasty Makeup” trend. This TikTok sensation is all about warm, bronzed skin, golden light-catching highlights, and that just-back-from-vacation glow.
With creators sharing both natural and glam variations, toasty makeup has become the go-to look for anyone who wants to look sun-kissed and effortlessly radiant.
(Source: TikTok @i.an.ya.i)
What Is Toasty Makeup?
Toasty glam is a beauty trend that focuses on warmth and glow. Think bronzed skin that looks naturally tanned, a hint of sunburnt blush across the cheeks and nose, soft golden or bronze eyeshadow, and a lip color that complements your undertones. The result is a look that feels both fresh and lived-in — like you’ve spent the day in the sun but still have time for dinner out.
(Source: Pinterest, Pinterest)
TikTok creators like @jaynadavis describe two main takes on the look. You can go full glam with eyeshadow, liner, and a statement lip, or keep it casual with bronzer, a wash of blush, faux freckles, and a glossy pout. The versatility is part of what makes the toasty makeup trend so addictive.
Why Toasty Makeup Works Year-Round
While toasty makeup is perfect for summer, it transitions seamlessly into fall.
Makeup artists love the warm, earthy palette because it complements a wide range of skin tones and suits almost any occasion. The bronzed tones bring a healthy, radiant look in summer, and the richer hues feel cozy and season-appropriate in cooler months.
How to Get the Toasty Makeup Look
1. Start with an even base
Use a light skin tint or foundation to create a smooth canvas. A brightening concealer under the eyes adds contrast and helps your bronzer stand out.
2. Bring on the bronzer
Bronzer is the star of toasty makeup. Apply it to your cheekbones, temples, forehead, and the bridge of your nose. The key is warmth, so choose a shade slightly deeper than your natural skin tone.
3. Add that “just kissed by the sun” blush
Pick a brick red, terracotta, or warm peach shade and sweep it across your cheeks and nose for that fresh-off-the-beach flush.
4. Highlight your high points
Use a golden or champagne highlighter on the tops of your cheekbones, brow bone, and tip of your nose for a natural glow.
5. Finish with warm-toned lips
Opt for peach, caramel, or warm brown shades. You can also line your lips with a soft brown pencil and add a layer of clear gloss for a simple but polished finish.
Try Toasty Makeup Virtually with YouCam Makeup
Not sure how toasty makeup will look on you? The easiest way to find out is with the YouCam Makeup app. Its virtual makeup try-on feature uses advanced AI to map your facial features and apply the trend’s signature makeup in real time.
You can experiment with different blush tones, lip colors, and highlight intensities before picking your favorite version of the look.
How to Try Toasty Makeup Virtually with YouCam Makeup
- Step 1: Download the YouCam Makeup app.
- Step 2: Open the app and select Photo Edit to upload your photo or Camera to try on makeup live.
- Step 3: Choose from a Makeup Look like ‘Blush Beauty’ or customize with warm bronzer, earthy blush, and golden highlight.
- Step 4: Adjust colors and intensity to match your style.
- Step 5: Save and share your new look instantly.
The Bottom Line
The toasty makeup trend is more than just a summer fling. Its warm, bronzed glow and golden sheen make it a flattering choice for every season.
Whether you want to go full glam or keep it natural, the look is easy to achieve and even easier to try virtually with YouCam Makeup.
About the Editors
The PERFECT Corp. Editorial Team
We are a team of experts on photo and video editing apps. Our goal is to deliver engaging content on everything from stunning selfie edits to eye-catching video effects. We cover the latest trends and share niche tips to help you master digital creation.
