Makeup is an art. When you’re deciding how you want to express yourself with it, it can be hard to figure out which styles and colors suit your skin tone. Instead of buying different eye shadow and blush palettes and trying them, we have an easier and cheaper way to find a makeup style that matches your skin tone. YouCam Video is a unique video editing app that lets you apply makeup looks to your selfie videos. Discover how you can find your perfect makeup match now!

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How to Find the Perfect Look to Match Your Skin Tone

Your skin tone has nothing to do with your complexion. Where complexion refers to how clear your skin is, your skin tone and undertone relate more to the color, shade, and warmth of your skin. There are four main skin tones:

Light
Fair
Medium
Dark

Along with those, you can have one of three main skin undertones:

Cool
Warm
Neutral

Your skin tone and undertone affect what kinds of makeup, clothing, and jewelry look best on you, as well as other factors like whether you tan or burn in the sun. People with lighter, cool tones and undertones tend to burn and look better with silver jewelry and cool makeup colors. Warm undertones and medium to dark tones often tan more easily and look better with gold jewelry and warm colors. Neutral undertones have more flexibility with makeup and often find both gold and silver jewelry flattering.

To find your skin tone, look at your jawline, where it’s easier to see without the effects of environmental factors like sunlight, to see which shade matches your skin most closely. When it comes to figuring out your skin undertone, one of the easiest ways to tell is to look at your veins. If they appear blue, you have a cool skin undertone. Greenish veins indicate a warm undertone, and if it’s hard to tell what color they are, you likely have a neutral undertone. An even easier way to tell is to see whether gold or silver jewelry looks better on you. No matter your skin tone or undertone, YouCam Video has makeup tools to help you look your best in your videos!

Cool Skin Tone Makeup Looks

If you have a cool skin undertone, you’ll look best with soft, cooler colors like:

Blue
Purple
Green
Pink

Brown and black can both create a beautiful neutral look for you. However, you should avoid yellow and be careful with bright, warm tones. YouCam Video has lots of makeup looks for cool skin tones that will bring out your favorite features, like the two below.

Makeup Look #1: Silver Lining

With a light blue eye shadow and winged black eyeliner, this look makes your eyes look big and attractive. It’s a bolder look with a soft pink lip that adds maturity to younger features. A light blush gives your cheeks some color without overwhelming them.

Makeup Look #2: Valley Girl

This youthful look has less eye makeup, but it’s still enough to give your eyes a gentle accent. A light pink eye shadow and neutral pink lip give your features some color while keeping things subtle.
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Warm Skin Tone Makeup Looks

Warm skin tones look best with red, orange, and yellow shades. You can also explore deep pinks, like fuchsia, but you may find that deeper colors work better and stand out more than softer ones. For eyeliner and mascara, go with brown instead of black. If you want a shimmer, use gold instead of silver. YouCam Video has looks you can choose for a guaranteed look that works for your skin tone.

Makeup Look #1: Blush Beauty

With golden eye shadow and bold eyeliner and mascara, this look will bring out brown eyes and make them pop for a more mature look. The coral blush and shimmering lip gloss create a cohesive look that brings a softer touch to your features.

Makeup Look #2: Sunset Glow

This gentler look uses just enough eyeliner and mascara to create a natural effect. With a soft, neutral-toned eye shadow, a deep pink shiny lip gloss, and subtle color in your cheeks, you get a look that’s low-key but still accentuates everything you want people to notice.

Neutral Skin Tone Makeup Looks

With neutral skin tones, you have more options than anyone! Most colors work for your undertones, but we recommend trying medium colors or softer tones like:

Medium blue
Rose
Gray
Jade
Taupe
Peach

DIY Styles

YouCam Video has tons of makeup tools so you can create your own unique look. When you select Makeup, scroll to find lipstick, eye shadow, blush, and more. Choose from lip colors ranging from soft pinks to neutrals to bolder shades that give your face a vibrant, fun look. With eye shadows in a range of greens, blues, reds, pinks, and more, you can decide how much to apply. And don’t forget to give your cheeks some color with all of YouCam Video’s blush options!

You can add volume to your lashes with different lash styles and thicknesses to make your eyes pop with the rest of your look. YouCam Video’s highlight and contour features help you shape your face to draw attention where you want it.

Try the Best Video Editing App for Deciding Your Makeup Look

YouCam Video has all the tools you need to create a great makeup look without the extra effort. Try out different looks until you find the one you love most. Download YouCam Video now for iOS or Android to get started!