As technology continues to advance, artificial intelligence (AI) is revolutionizing various industries, including skincare. Gone are the days of generic beauty products; AI can now offer personalized recommendations that are tailored to individuals' skin ages and needs. This article will explore how AI helps consumers select the best skincare products for their skin age.
The Role of Technology in Skincare
As skincare advances, so too do our ways of assessing skin age and skin condition. Previously, a skin analysis could be performed only by a professional, such as a dermatologist or cosmetologist, who would examine the skin for any flaws or other conditions. More recently, tech solutions such as skincare quizzes and hardware imaging devices have allowed consumers to try to assess their own skin, either from home or in a beauty care store.
Although these methods have worked, they aren't perfect. Skincare quizzes are even less reliable, since they count on the client to be able to assess their own skin type and needs. Though the quiz questions can lead to a more thorough analysis of the skin, it still relies on customers to know where the line is between oily, dry, or combination skin, or whether they have minor issues such as fine lines that might have been small enough to escape their notice.
Better Skincare With AI
The latest technological advances take skin analysis a step further with AI integration. Using AI to assess skin age is faster, easier, and often more accurate than previous methods. Using a dermatologist-approved algorithm, AI uses a photo or live video of a client’s face to identify their potential skincare goals and recommend appropriate products. The analysis takes seconds, can identify even the smallest blemishes, and can even be done from the client’s own home.
How Consumers Can Determine Their Skin Age With AI
Analyzing a client’s skin health has never been easier than with Perfect Corp.’s AI Skin Diagnostic software. The app uses a comprehensive algorithm that can detect all 14 major types of skin concerns using either a still photo or a live video. Then, it presents the client and practitioner with a list of concerns, options for treatment, and product recommendations.
Now, identifying clients' skin health is as easy as the click of a button. The app rates the client's skin health on a scale of one to 100 and identifies their skin type to further refine their skincare recommendations. This solution uses a combination of 14 areas of analysis, including oiliness, acne, redness, skin texture, and radiance, to craft a holistic picture of the client’s skin health, highlighting both positive and negative areas.
Perfect Corp.’s AI Skin Analysis can also determine a client’s skin age. A skin age test measures signs of aging, such as wrinkles, dark spots, loss of elasticity, and thinning. Many things can cause skin to age faster, including sun exposure, poor sleep habits, and frequent alcohol or tobacco use.
Knowing about skin age is important for both skincare brands and their clientele. An accurate skin age analysis can help brands recommend products that will keep the customer's skin looking younger and fresher. For the customer, knowing their skin age means they can adjust their habits if needed, and it helps them find a skincare routine that will keep them looking and feeling more youthful, leading to higher self-esteem.
Finding a Personalized Skincare Routine for Every Skin Age
Once a customer’s skin age has been determined, a professional can recommend a customized beauty program to improve the look and feel of their skin. An aesthetician can then recommend an appropriate routine based on the client’s skin type, skin age, and other conditions. Any skincare brand can plug their own products and their benefits into the AI Skin Analysis program in order to create custom recommendations on the spot.
The Benefits of Personalized Care
Personalizing a client’s products can help them achieve better skincare results more quickly. Because every person’s skin is different, it may respond differently to different products. While a deep moisturizer may work great for someone with dry skin, for example, an oily skinned client may break out from using something so heavy.
Personalized skincare can also target specific areas of concern. The AI analysis can detect 14 different areas of concern, such as dark spots, wrinkles, redness, or eye bags. A personal treatment plan could include products or services that address one or all of these issues, depending on the client’s needs. A beautician can also work with the client to go over their results. They can then help the client decide what areas are most important to address, versus what can wait if the client isn’t ready to commit to the whole treatment program.
Track Progress With Ease
When spas and beauty brands work with Perfect Corp.’s AI Skin Diagnostic tool, they not only get on-the-spot analysis and recommendations. They can also create customer profiles that track each client’s progress each time they come in. By routinely performing new scans, a skincare professional can show clients the difference between their starting skin condition and their progress throughout their treatment regimen.
When clients see that the products and treatments are working and actually improving their skin health, it enhances their overall experience. This makes them more likely to continue refilling their recommended products, as well as invest in additional treatments and products later on. When clients see positive results, it builds their brand loyalty and makes them more likely to engage with and purchase from the brand in the future.
Smooth Skincare Sales With AI Skin Age Testing
With Perfect Corp.’s AI Skin Analysis software, beauty brands and spas can serve their customers better than ever. Knowing a client’s skin age is the first step toward treating their concerns and giving them the lasting, youthful glow they're seeking.
Contact Perfect Corp. for a consultation and demo to see how its AI Skin Analysis solution can benefit beauty businesses and their clients.
Get expert advice from Perfect Corp. and get ahead of the beauty tech trends. Contact us for details on beauty tech solutions trusted by over 600 brands globally.
Read our “Beauty Tech: The Complete Guide” to unlock powerful ROI secrets.