What is Hand Tracking Technology
When it comes to hand tracking, the first thing that comes to mind might be the fact that it is often used in the VR gaming industry. This is because hand tracking technology allows users to be able to move their real and virtual hands in sync to create a more enjoyable experience.
But, hand tracking technology can do more than that, and it is not a complicated concept at all. Hand tracking technology simply means to detect human hands & fingers and track their movements.
Perfect Corp.'s hand tracking technology is trained on real hand models with a complete array of gestures, skin tones, and textures, as well as hand and finger sizes. With the help of hand tracking technology, brands will be able to help customers visualize wearing rings, bracelets, earrings, and watches on themselves, thus providing not only an ultra-realistic virtual try on experience but also a more immersive virtual shopping experience for customers.
How is AR Revolutionizing the Jewelry Industry
The retail industry is experiencing a digital transformation, and over the past several years, AR technology has become essential to engage customers. AR tools such as virtual try-on are quickly revolutionizing the jewelry space, allowing customers to digitally try-on rings, bracelets, earrings and more before committing to a purchase.
This technology has supercharged customer engagement for fine jewelry brands, and allowed brands to bring jewelry items to life in new and exciting ways.
Virtual try-on technology has also proven to be one of the most effective tools for increasing sales conversion, as it can help customers feel more confident in their purchasing decisions when investing in a new piece of jewelry.
When choosing a technology partner for implementing jewelry virtual try-on, there are a few key aspects to consider to ensure the most realistic VTO experience.
Read on to learn more about the most important features of AR virtual try-on for jewelry and how to choose the best solution.
How Hand Tracking Technology is Just Like Wearing Real Jewelry
When implementing an AR virtual try-on solution for jewelry, it is important to create a hyper-realistic experience with hand tracking technology that mirrors a physical in-store try-on.
One of the best ways to do this is by implementing hand tracking technology that allows the customer to move their hand and see how the jewelry looks from different angles and positions.
It is also important to implement hand tracking technology that clearly showcases the details of the jewelry, such as shine and reflection.
Perfect Corp.’s virtual try-on solution for jewelry features the innovative AgileHandTM technology, which provides the most advanced jewelry virtual try-on capabilities available today.
Perfect Corp.’s AgileHandTM Technology is powered by state-of-the-art AI algorithms and is trained on 3D hand models.
The models include a wide array of skin tones and textures, as well as hand and finger sizes, encompassing an inclusive range of personal hand differentiators and traits.
The hand tracking technology ensures a hyper-realistic virtual try-on experience for bracelets, watches and rings. Additionally, Perfect Corp.’s advanced AI Face Tracking ensures realistic earring simulations and movements.
Perfect Corp,’s virtual try-on technology for jewelry also supports ambient lighting simulations, realistic material reflections, advanced light scattering and detailed surface textures to ensure that jewelry appears just as luxurious as it would in physical reality.
These features ensure that the customer can not only virtually try-on the jewelry, they can also move their hand and body as they view the item, see the item from various angles as they move, and see a realistic representation of the jewelry’s detail, such as shine, brightness and finish.
Other jewelry virtual try-on technology providers do not realistically show the detail of the jewelry items or allow for realistic movement during the virtual try-on experience.
Live Camera View Capabilities for Instant Virtual Try-On Experiences
When implementing technology for a realistic virtual try-on, one of the most important components of the experience is a live-camera view.
With a live-camera view, the customer can see the virtual rendering of the jewelry item in real-time, moving and experiencing the item from different angles as it would appear when worn.
This increases customer engagement and helps foster a more personalized shopping experience. Perfect Corp.’s virtual try-on solution for jewelry offers an advanced live-camera view that allows customers to clearly visualize jewelry items.
Many AR jewelry virtual try-on solution providers offer only a static view of the jewelry item in virtual try-on.
Without a clear live camera simulation, the customer is not able to experience a realistic view of the jewelry item or get a clear view of how the item will look when worn.
With other providers, the live-camera view can often be shaky and unreliable. It does not accurately depict how the jewelry item would look when viewed from different angles or with movement.
Integrate Virtual Try-On Across the Omnichannel Shopping Journey
When implementing a virtual try-on experience, it is important to offer the same seamless try-on experience across the omnichannel shopping journey.
Perfect Corp.’s virtual try-on solution for jewelry can easily be integrated across e-commerce channels, mobile apps and in-store devices.
Offering the same high-quality experience, improves the customer experience and helps customers find their perfect style from all touch points.
With other solution providers, technology may only be capable of integration on specific platforms such as through a provider mobile app or on desktop.
Offer The Full Portfolio of Jewelry in Virtual Try-On
When offering a virtual try-on experience on a website or mobile app, brands should select a technology provider that can be implemented across all categories in the brand’s portfolio from bracelets to necklaces, rings, earrings and watches.
Many AR solution providers can only offer virtual try-on for specific categories, such as earrings and bracelets.
Perfect Corp.’s virtual try-on solution is the superior offering, providing hyper-realistic virtual try-on for jewelry across all categories.
Hand Tracking FAQs
1. What is hand tracking in AR?
Hand tracking in AR is used to detect human hands' movement, allowing users to experience AR in the physical space and interact with virtual items through their mobile device's camera. Perfect Corp. provides the advanced AgileHandTM Tracking Technology to help brands integrate smooth virtual try-on in the jewelry industry.
2. How does VR hand tracking work?
Hand tracking technology works in virtual reality (VR) and is similar to augmented reality (AR). It relies on neural networks and needs to be trained on real hand models with a complete array of gestures, skin tones, textures, as well as hand and finger sizes, encompassing all unique personal traits to provide ultra-realistic results.
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