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Online sales channels have become essential for many companies and the introduction of digital transformation has changed the way consumers shop, making it easier than ever for them to find exactly what they want. A great example of this is the virtual eyewear fitting room, which allows customers to try on glasses online and see how they fit in different colors and styles.
This avoids having to physically try them on in a store or wait for a long delivery process before ultimately being disappointed with the purchase. Customers can now make informed decisions quickly and effortlessly, saving them time and money if they change their mind about a product before they buy it. This type of digital transformation is a great example of how companies can remain competitive by creating innovative new sales channels.
How to Use AR Glasses Software As Your Sales Channel
The AR glasses software is a technological tool increasingly used by companies in the optical sector. It is an application that allows users to try on different models of glasses from the comfort of their home, using their computer, tablet or smartphone.
With this innovative technology, users can see how a particular frame fits them, adjust it to their face and check if it is the right choice before making a purchase. In addition, the AR glasses software can also provide additional information on the technical specifications of each eyewear model, which facilitates decision-making when purchasing a product that cannot be physically tried on.
How to Build AR Glasses
In general, the AR glasses software uses augmented reality technology to allow consumers to try different eyewear models online, but how can an eyewear brand or optician easily build it?
1st step: Get a FREE trial for 30 Days, see if it suits your brand.
Visit Perfect Corp.'s official Virtual Eyewear page to get a clearer idea about the technology we offer. Once you decide to experiment with the Virtual Lens Tester, you can start here for free for 30 days, no credit card, setup or experience is required.
From here, you follow the instructions given and the uploading of the SKUs for the configuration of the eyewear models. It’s quite easy, like the steps below:
Once selected, you can view them on the model. There is no need to manually adjust the lenses or frames as the technology detects the interpupillary distance automatically.
If you are satisfied with the upload! You will have the Virtual Lens Tester on your website.
How Do the Customers Experience the AR Glasses?
The user selects a model of glasses he would like to try, then activates the camera on his mobile device. The app then superimposes an image of the selected glasses on the user's face, allowing them to see what they would look like in person.
The user can also:
- Adjust the glasses to fit their face, moving them up, down or sideways.
- Change the color and style of the glasses to see different options.
- Save an image to share with friends or family before making a purchase.
The advantages of the virtual eyewear tester for consumers are many. First, it allows users to try on a wide variety of eyewear models from the comfort of their home, saving them time and allowing them to make an informed decision without having to go to a physical store. It also helps users choose glasses that properly fit their face, which in turn improves their comfort and performance. Overall, the virtual eyewear tester is a useful tool for consumers looking for a hassle-free shopping experience and a convenient way to try on eyewear before buying.
Choosing the Best AR System and Software
If you are not sure where to start here are some tips for you to consider if you are thinking of implementing an AR glasses software:
Factors to Consider When Choosing an AR System
- Make sure the tester is easy to use: The virtual tester should be easy to use with no technical issues. If customers experience technical problems or difficulties using the tool, they may become frustrated and lose interest in the buying process.
- Ability to provide customer support: Companies should provide customer support in case customers have questions or need help using the tool. This will increase customer satisfaction and the likelihood that they will complete a purchase.
- The price should be affordable: Software providers should provide a flexible price plan for the eyewear brands to choose.
7 Tips for Maximizing the Benefits of Using AR Glasses Software as a Sales Channel
- Promote the virtual eyewear tester: It is important that customers are aware of this tool. Companies can promote the virtual eyewear tester on their websites, social media and advertisements so that customers can easily access it.
- Offer a wide variety of models: Offering a wide variety of eyewear models in the virtual fitting room increases the likelihood that customers will find a model they like. Therefore, it is important for companies to add new models to the application on a regular basis.
- Provide detailed product information: The virtual eyewear tester should provide detailed information about the eyewear models, such as shape, size, materials, price and any other relevant specifications. This will help customers make an informed decision at the time of purchase.
- Personalizing the experience: One of the main advantages of the virtual eyewear fitting room is its ability to personalize the customer experience. Eyewear brands and opticians can use this tool to offer a unique and personalized experience to each customer. For example, brands can recommend eyewear models that best fit each customer's facial shape and features.
- Website integration: It is important for brands to integrate the virtual eyewear fitting room into their website in a way that is effective and easy for customers to use. This will help improve the customer experience and increase the efficiency of the tool.
- Effective customer communication: It is important for eyewear brands and opticians to communicate effectively with customers and provide them with detailed information about eyewear models, materials, prices and any other relevant specifications. This will help customers make an informed decision at the time of purchase.
- Data analysis: Eyewear brands and opticians can use the virtual eyewear tester to collect valuable data on customer preferences and popular eyewear models. This data analysis can help brands make informed decisions about which eyewear models to offer and how to improve their online experience.
Overall, by taking full advantage of the virtual eyewear fitting room, eyewear brands and opticians can improve their efficiency, profitability and customer satisfaction. By offering a personalized and hassle-free online shopping experience, brands can improve their market position and increase customer loyalty.
Benefits of Using AR Glasses Software as a Sales Channel
The virtual eyewear tester has changed the rules of the game in the eyewear industry for several reasons.
Increased Engagement with Customers
First, it allows customers to try on a wide variety of eyewear models from the comfort of their home, which in turn increases the efficiency and convenience of the shopping experience. This is particularly useful in pandemic times, where most customers prefer to avoid physical stores.
Personalized Shopping Experiences
In addition, the virtual eyewear fitting room helps customers make informed decisions about their purchase. By being able to see how the eyewear looks on their face, customers can make more confident decisions when choosing an eyewear model that suits their style and face shape. This in turn reduces the likelihood of returns and increases customer satisfaction.
Cost Savings for Retailers
Finally, the virtual eyewear tester can also help companies in the optical industry reduce their operating costs. By offering customers an online shopping experience, companies can reduce their need for physical space and personnel, which can translate into significant savings.
Overall, the virtual eyewear tester is a powerful tool that has changed the way customers shop for eyewear, while improving the efficiency and profitability of companies in the industry.
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