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Leaning into the Digital Transformation with Clinique: How The Iconic Beauty Brand Transformed its Consumer Experience

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FEATURED SPEAKERS

Wayne Liu
Perfect Corp.
Wayne Liu
Perfect Corp.
Chief Growth Officer and President of the Americas
Jeremy Harris
Clinique
Jeremy Harris
Clinique
VP, Head of Clinique Global Brand Technology
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ABOUT THE PANEL

In this session, Iconic beauty brand Clinique will dive deep into the benefits of beauty tech, and the transformative effects AR has had on propelling business goals forward. Since implementing beauty tech experiences across their channels, the brand has experienced a 2.5x lift in sales conversion, 5x longer site dwell time, and +30% increase in basket size. 

Things You'll Learn

How Clinique implemented beauty tech across categories
Why beauty tech is becoming essential to engage customers while driving sales
Why AI + AR-powered beauty technologies are a must-have for modern consumers and how these experiences help drive product discovery and purchasing confidence
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