Leveling Up Acne Care Education: Valerie Vacante of Dentsu & Lindsey Scales of Differin (Episode 5)

ABOUT THE PANEL

In this episode of The Beautiful AI Podcast, we’re joined by Valerie Vacante, VP of Solutions Innovation at Dentsu and Lindsey Scales, Associate Director, OTC Acne at Differin to dive into Differin’s innovative activation on Roblox, a gaming platform with over 88.9 Million Daily Active Users. With gaming becoming a dominant platform for Gen Z and Gen Alpha consumers, this immersive experience is transforming acne and skincare education by making it fun and engaging. Through gamification, Differin’s Level Up Lobby helps users learn about acne care while building confidence and fostering a supportive community. Tune in to discover how this approach is meeting the next generation where they are, blending skincare education with the immersive gaming experiences they love.

Timestamps:
00:53 Immersive Technology and Skincare
01:30 Meet the Innovators: Valerie Vacante and Lindsey Scales
03:14 Differin's Acne Skincare Experience on Roblox
05:29 Gamification and Brand Engagement
13:09 Community Building and Confidence
19:16 Measuring Success and Future Prospects
24:47 Advice for Aspiring Professionals
29:29 Final Thoughts