SESSION 4
The E-Commerce X-Factor: Mastering a Powerful Digital D2C Strategy
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FEATURED SPEAKERS
Wayne Liu
Perfect Corp.
Chief Growth Officer and President of the Americas
Deborah Weinswig
Coresight Research.
CEO and Founder
Jackie Lee
Tmall Global & Kaola - Alibaba Group
Head of Beauty & Personal Care NA
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ABOUT THE PANEL
The beauty industry has one of the highest levels of personal involvement, as the buyer puts a lot of time and effort into research and evaluation before making their final purchase decision. Learn how to create digital D2C retail environments that offer the enjoyment of one-on-one interactions combined with the convenience of digital try-before-you-buy solutions.Things You'll Learn
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A look at innovative new E-Commerce Solutions to drive business including YouCam Makeup app for Shopify
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The impactful results of beauty tech solutions like increased customer satisfaction, longer sessions, decreased return rates, and more
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The turnkey platform integrations available for YouTube, Snap, Facebook
