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How Virtual Try-On Can Increase Sales in the Luxury Watch Industry

Mar 24, 2022 · 3 minutes read
How Virtual Try-On Can Increase Sales in the Luxury Watch Industry

(Updated on March 24th)

When shopping for a new luxury watch, AR watches virtual try-on technology adds a personalized element to the shopping experience. The latest AgileHand technology creates a hyper-realistic virtual watch try on experience, allowing consumers to try on various watch styles virtually and see how timepieces will look with an AR view when worn.

When brands make this virtual watch try on technology available for consumers, they help those consumers find the right style while increasing their confidence in the brand. In turn, they are more likely to purchase a luxury piece online or in-store to gradually increase luxury watch sales.

Keep reading to learn how virtual watch try on technology can transform the customer experience and help brands increase sales.

AR Watches Virtual Try-On Technology Builds Trust and Confidence in Luxury Watch PurchasesContact Perfect Corp for watch virtual try on solution.▲ Virtual AR watches try on technology allows customers to try on watches virtually anywhere.

Virtual Watch Try On Technology Builds Trust and Confidence in Luxury Watch Purchases

For most consumers, watches and other luxury items are rare purchases. Many consumers prefer to research and build confidence in brands before investing in a new item.

Many customers will check product reviews and brand reputation online, but virtual try-on adds another dimension to that research. Virtual watch try on offers several advantages to customers during the research phase of the purchasing journey, including:

It Removes Barriers to Product Exploration 

Some consumers may feel intimidated trying on products in store. Virtual watch try on technology allows customers to explore products in a no-pressure, no-commitment environment from the comfort of their home by allowing them to try on watches virtually and giving customers an AR view of their desired watches.

It Increases Purchasing Confidence

With easy and low-pressure product exploration, customers can get a great understanding of a brand’s product assortment with an AR view and feel confident about their purchasing decisions. 

Personalizes the Shopping Journey

Virtual watch try on technology brings a new dimension of personalization to the product research process. To try on watches virtually with this technology, consumers can see products come to life and visualize how these items will look when worn with hyper-realistic results.


Virtual Try On Benefits Luxury Watch Purchase ExperienceContact Perfect Corp for watch virtual try on solution.

Virtual watch try on technology allows consumers to explore different luxury watch styles wherever they are using their smartphones. Trying on watches virtually gives potential customers an AR view of the pieces and lets them see how each style looks before they commit to a purchase, which helps them to determine their favorite watches.

By creating this kind of worry-free shopping experience, brands let customers get acquainted with their products in a way that builds trust while prioritizing convenience. For brands, that means increased luxury watch sales for items that consumers may otherwise feel hesitant to purchase.

AgileHand Technology Creates a True-to-Life Virtual Watch Try On Experience

Virtual watch try on technology takes the guesswork out of luxury purchases for consumers. Perfect Corp.’s advanced AgileHand technology uses state-of-the-art AI algorithms and Physically Based Rendering (PBR) 3D hand models to map a full range of gestures and allow for high-performance hand tracking.

Customers Are Able To:

  • View their luxury piece from any angle

  • See each piece with precise detail

  • Experience watch styles with a hyper-realistic simulation

AgileHand Technology Creates a True-to-Life Try-On ExperienceContact Perfect Corp for watch virtual try on solution.

▲ The AR view of try on watches virtually with the virtual watch try on technology.

When customers find a piece they love, make a purchase, and receive a luxury item identical to their virtual watch try on experience, they develop increased brand loyalty.

Additionally, instead of traveling to a store location where they can try on fine watch pieces, customers can have that experience at home. This allows customers to show their loved ones chosen styles and share the emotional process of choosing a piece that marks a milestone moment in their lives. 

With virtual watch try on, customers see that brands care about those life milestones and consider the human aspect of choosing a luxury timepiece.

How Brands Can Drive Sales with Virtual Watch Try On Technology in the Luxury Watch Industry

A positive virtual watch try on experience facilitated with Perfect Corp.’s AgileHand technology can transform the way buyers shop for luxury watches. When consumers try on watches virtually, they can see themselves in an AR view and check if the watches they tried are a good fit with their individual style. It encourages the customer to trust the online shopping experience for these important pieces and makes them more willing to buy even without visiting a physical store.

As a result, they feel comfortable recommending that brand and its products to friends, family, and followers on social media.

Word of mouth remains a powerful marketing tool,  and when more people hear about brands that allow customers to try on watches virtually, it can increase customer interest in those brands. AR virtual watch try on allows luxury and fine watch brands to use technology to create immersive experiences and attract new customers on their eCommerce platforms, thus increasing digital luxury watch sales.

How Brands Drive Sales with Virtual Try-On for luxury watchContact Perfect Corp for watch virtual try on solution.

Virtual watch try on technology allows customers to try on watches virtually increases customer engagement and purchase confidence to drive sales for the luxury watch industry.

Customers are more likely to buy a new luxury watch after they’ve tried it on and feel confident about their choice.

Virtual watch try on technology also increases the time customers stay on brand websites, as they continue to try on various watch styles. With Virtual watch try on technology, customers can try on multiple pieces, whereas they may only try on a few in-store.

Virtual watch try on solutions like those created with Perfect Corp.’s AgileHand technology allow brands to focus on what matters — providing the highest quality luxury shopping experience while providing customers with a personalized and convenient shopping experience.

To try Perfect Corp.’s AgileHand technology and start offering virtual watch try on for your brand, start a free trial or contact our sales team.

For more information of fashion tech, read our complete guide to fashion tech, or read our complete guide to beauty technology for beauty and makeup related products.


Get expert advice from Perfect Corp. and be part of the beauty tech trend. Contact us for details on beauty tech solutions trusted by 400+ brands globally.


Beauty Tech - The Complete Guide 2022
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