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The Ultimate Guide to Gen Z Eyebrows
AI/AR Makeup

The Ultimate Guide to Gen Z Eyebrows

Dec 5, 2025 · 3 minutes read
The Ultimate Guide to Gen Z Eyebrows


Table of Contents


What is the Gen Z eyebrow trend?

Gen Z eyebrow trends range from the soft, “fluffy” lifted brow with a natural, feathered finish to the comeback of sleek, ’90s-inspired thin brows. Some are even shaving the outer ends of their brows to create a straighter, more lifted look—a style boosted by celebrities like Bella Hadid. Others are opting for eyebrow extensions to achieve a fuller, natural appearance.

Top 4 GenZ Eyebrow Trend

Here’s a refined version: To truly understand the Gen Z eyebrow trend, let’s take a closer look at what defines today’s most popular brow styles:

Natural and fluffy brows

Source

  • The look: A softer, more relaxed style that enhances your brows by following their natural growth pattern.
  • How to achieve it: Opt for brow gels and light pencil strokes to lift and fluff the brows for a feathered effect, while steering clear of sharp or harsh lines.

Skinny or straight brows

Source

  • The look: Inspired by '90s minimalism, this style brings brows back to a slimmer, more defined appearance, often featuring a straighter line with less emphasis on an arch.
  • How to achieve it: You can create this effect by precisely shaping the brows, which may involve trimming or even removing the tail ends to give a more lifted, straight-across look.

Eyebrow extensions

Source

  • The look: A beauty trend centered on achieving brows that appear naturally fuller and more defined.
  • How to achieve it: Apply eyebrow-specific hair extensions to enhance thickness and structure along your natural brow line.

Eyebrow slits

Source

  • The style: A bold, rebellious look created by adding a subtle slit to the eyebrow.
  • How it’s done: By gently crafting a clean, narrow cut in one or both eyebrows to form the desired effect.


How to Achieve the Perfect Gen Z Brow Look ?

Ready to try these trends yourself? Here's a guide using traditional makeup and grooming techniques:

Method 1: Manually 

  • Step 1: Prep & Brush Up
  • Step 2: Lightly Trim 
  • Step 3: Fill & Define Softly 
  • Step 4: Shape & Set 
  • Step 5: Clean Up (Optional) 
mid-shot of a person applying makeup
Mastering the Gen Z brow often involves careful brushing and product application.

Method 2: Eyebrow Virtual Try On (Most Recommanded)


  • Step 1 : Upload Photo or with Live Camera
  • Step 2: Eyebrow Shape Virtual Try On 
  • Step 3: Get Results & Preview


How Eyebrow Filter Deliver Hyper-Realistic Result

Eyebrow Filter is built on a foundation of sophisticated algorithms and deep learning. Here's a look at the magic behind the curtain:

  • Advanced Face Analysis (AI Face Analyzer): Eyebrow Filter scans over 70 facial key points, identifying the precise location and structure of your eyes, eyebrows, nose, lips, and overall face shape. This ensures that any virtual brow application is perfectly mapped to your unique features, not just overlaid.
  • Real-time Brow Detection: Our AI can instantly detect your natural eyebrow shape, thickness, and color in real-time or from a photo. This forms the baseline for virtual transformations.


  • Hyper-Realistic Virtual Application: Leveraging our proprietary AR technology, virtual brow styles are rendered with stunning realism. This includes:
    • Shape Transformation 
    • Color Customization (AI Skin Tone Analysis)
    • Texture Simulation


  • Seamless Integration: The technology is designed to be easily integrated via APIs into various platforms – e-commerce websites, in-store smart mirrors, mobile apps, and even social media filters. This provides a consistent, high-quality virtual try-on experience wherever consumers engage with beauty.

MAKEUP API

  • Data-Driven Insights: Beyond individual try-ons, the aggregated (and anonymized) data from virtual brow experiments can provide brands with invaluable insights into consumer preferences, emerging trends, and product development opportunities.


Real-World Impact: Use Cases for Brands & Consumers

The application of AI and AR in mastering Gen Z brows extends far beyond just entertainment. It offers tangible benefits across the beauty ecosystem:

For Brands & Retailers:

  • Enhanced E-commerce Experience: Allow customers to virtually try on different brow products (pencils, gels, pomades, tints) and styles directly on your website or app. This reduces returns and increases conversion rates by boosting purchase confidence.
  • Product Development & Trend Forecasting: Gather insights from popular virtual try-on styles to inform new product lines (e.g., new brow gel formulas, brow lamination kits). Understand what Gen Z consumers are actively experimenting with.
  • Interactive In-Store Experience: Integrate AR smart mirrors that let customers try on brow makeovers instantly, offering a hygienic and engaging alternative to physical testers.
  • Personalized Consultations: Empower beauty advisors with AI tools to offer hyper-personalized brow recommendations based on a client's face shape and desired aesthetic.
  • Marketing & Social Media Engagement: Create viral AR filters for social media campaigns, allowing users to try on new brow trends and share their looks, significantly expanding brand reach and engagement.

CONTACT US

For Consumers:

  • Risk-Free Experimentation: Try on countless brow shapes, thicknesses, and colors without any commitment, plucking, or messy makeup. Discover what truly suits your face before making a change.
  • Boosted Confidence: See yourself with different brow styles and find the one that makes you feel most confident and on-trend.
  • Education & Discovery: Learn about different brow trends and techniques by seeing them applied virtually. It's a powerful tool for visual learning.
  • Time & Money Savings: Avoid costly mistakes at the salon or purchasing products that don't suit you. Make informed decisions from the comfort of your home.
  • Accessibility: Offers a consistent and personalized experience for everyone, regardless of their location or access to physical stores.

The beauty industry is always evolving, and eyebrows are no exception. Here's what we might see on the horizon:

  • Hyper-Personalized Brow Microblading/Microshading Simulations: Beyond just makeup, AI could simulate semi-permanent brow treatments, allowing users to see the exact outcome of microblading or microshading on their face before committing.
  • AI-Driven Brow Growth & Health Trackers: Apps that monitor brow hair growth, density, and health over time, offering personalized product recommendations for improvement.
  • Integrated Beauty Ecosystems: Seamless integration of virtual try-on with direct-to-consumer services for custom brow products or even appointments with brow specialists. Imagine trying a look virtually and then booking an appointment with a technician who already knows your desired outcome.
  • Augmented Reality Brow Tutorials: Interactive AR tutorials that guide users step-by-step through applying makeup or even performing brow grooming, with virtual overlays showing exactly where and how to apply products.
  • Dynamic & Mood-Matching Brows: AI that suggests brow styles based on your outfit, mood, or even the event you're attending, offering instant stylistic synergy.
  • Sustainable & Ethical Brow Choices: As sustainability becomes more critical, expect AI to help users find brow products and services that align with their ethical values, from ingredient sourcing to packaging.
futuristic, conceptual art
The future of brows promises even more advanced personalization and integration with AI.

Ready to Redefine Your Brows?

The world of eyebrows is more exciting and dynamic than ever, with Gen Z leading the charge towards authenticity, expressiveness, and natural beauty. And with Perfect Corp.'s revolutionary AI and AR beauty technology, mastering these trends has never been easier or more fun. Whether you're a beauty enthusiast eager to experiment, or a brand looking to connect with your audience in innovative ways, the future of brows is here, and it's virtually limitless.

Ready to revolutionize your brow experience with AI? Discover Perfect Corp.'s cutting-edge solutions.

Genz Eyebrow FAQ

What does 1 slit in your eyebrow mean?

Here’s a polished paraphrased version: Gen Z has popularized this style, choosing thicker, more natural-looking brows that stand out without seeming overly styled. To create the fluffy brow effect, people typically use an eyebrow pencil to lightly fill and define the brows, giving them a soft, textured finish.

What is trending for Gen Z right now?

Social media dominates today’s generation, with Instagram, Snapchat, and TikTok standing out as the top choices. A full 25% of Gen Z spends at least five hours a day on TikTok. The platform’s popularity has skyrocketed among Gen Z users, growing an incredible 911% over the past five years.

Are eyebrow slits still cool in 2025?

Eyebrow slits have made a comeback, especially among artists and influencers. Whether you choose one slit or several, this edgy touch makes a bold statement. Today’s brow trends focus on individuality, and slits provide a playful, low-maintenance way to express your unique style.

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