ABOUT THE PANEL
The era of "shoppertainment" is here, and consumer engagement is driving marketing decisions across the beauty industry. Marketing has quickly evolved to highly-engaged, personalized, interactive experiences that can instantly bring brands and products to life digitally. Join Perfect Corp. for an insightful discussion about the shift in business priorities for marketers and content creators, and how beauty tech is quickly reimaging traditional brand experiences through an interactive, catered lens that resonates beyond the screen.