PANEL 4
The Importance of Interactive Content along the Consumer Journey
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FEATURED SPEAKERS
Ekta Chopra
e.l.f. Cosmetics
Chief Digital Officer
Dianna Mazzone
Allure
Senior Beauty Editor
Skye Featherstone
Snap Inc.
Group Product Marketing Manager
James Manso
WWD
Beauty Market Editor
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ABOUT THE PANEL
Content today is being reimagined through an entirely new experiential lens in order to capture the attention of modern-day digital-first consumers. Learn about the immersive AI and AR technologies offering interactive experiences that invite consumers to play and engage with their content in exciting new ways.
