PANEL 6
The Future of Consumer Engagement with AI
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FEATURED SPEAKERS
Anna Mayo
NeilsenIQ
VP, Beauty Vertical
Ian Michael Crumm
Ian Michael Crumm
Celebrity Esthetician
Sarah Potempa
Beachwaver Co.
Founder and CEO
Theresa Cowing
Tarte Cosmetics
VP, eCommerce
Yarden Horwitz
Spate
Co-Founder
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ABOUT THE PANEL
AR, AI and Generative AI technologies unlock limitless possibilities for consumer engagement, creativity and self-expression. In this session, NielsenIQ will highlight their latest consumer research study with Spate and the many ways tech is transforming the way brands and creators connect. It will showcase the innovative ways social megabrands like Tarte and Beachwaver captivate the social consumer, and dive deep into the trends and behaviors that are defining consumer engagement in 2024.
