Keensight Boosts Consultation Conversion Rates by 50% with Perfect Corp. AI Skin Analysis API
Company Overview: Keensight, Shaping the Future of Medical Beauty with AI Vision
Keensight is a South Korea based innovative technology company developing 'Lummitry', an AI vision-based 3D consultation solution. Led by co-founders Hyunsoo Cho and Joseph Kim, Keensight develops services that capture a user’s face in a mobile environment to create high-precision 3D models and visualize post-procedure results. The company focuses on enhancing consultation credibility and booking conversion rates for medical and beauty businesses—such as plastic surgery, dermatology, and aesthetic clinics—where high-precision consultations are essential.
The Challenge: Invisible Barriers to Precise Consultation
During the development of the Lummitry service, Keensight identified structural limitations in traditional medical and beauty consultation methods. First, most consultations relied solely on 2D images or verbal explanations, often leading to a significant perception gap between the results imagined by the patient and the actual outcomes intended by the medical staff. This information asymmetry frequently resulted in lower post-procedure satisfaction.
Furthermore, with a rapidly increasing number of international patients visiting Korean medical institutions, language barriers posed a critical challenge. Explaining complex skin conditions or subtle changes in facial structure through words alone was limited, which often undermined the credibility of the consultation. Lastly, the requirement for expensive, specialized equipment for precise analysis acted as a major hurdle, hindering operational efficiency at the consultation site.
The Solution: A Revolutionary Fusion of Perfect Corp. AI API and 3D Modeling
To overcome these challenges and elevate their service, Keensight integrated Perfect Corp.’s AI API into its core solution, Lummitry. After a thorough review of various market options, Keensight selected Perfect Corp. as its final partner, highly valuing its globally proven skin analysis accuracy, API stability, and seamless integration capabilities.
The Perfect Corp. AI Skin Analysis API integrated into Lummitry precisely scans a patient’s skin condition to generate quantified data instantly. Keensight went a step further by merging this data with its own high-precision 3D modeling technology. As a result, patients can now engage in a 'visualized consultation experience' where they can check their current skin concerns in 3D on a model of their actual face and preview post-procedure changes from multiple angles.
Key Results: Tangible Business Growth Driven by 'Consensus-Based Consultations'
The introduction of Perfect Corp.’s AI API technology has brought positive changes to the medical and beauty fields using Keensight’s solution. The most notable achievement is the drastic improvement in patient understanding during consultations. By replacing ambiguous verbal descriptions with quantified data and 3D visual materials, patients gained a clear understanding of their skin condition and the rationale behind the recommended procedures.
This rise in trust directly translated into significant revenue metrics. Data analysis from clients who implemented the solution showed a remarkable surge in booking conversion rates, with some seeing an average increase of over 50%. Additionally, the vague anxiety patients felt regarding procedure results was alleviated, significantly shortening the time spent on decision-making. Consequently, consultation efficiency was maximized, allowing medical staff to provide high-quality service to more patients within the same timeframe.
Ultimately, the traditional 'one-way explanation' model has been completely transformed into a 'consensus-based consultation' where medical staff and patients share goals based on data. This success story is regarded as a fundamental innovation in the digital customer experience, going beyond simple technology adoption.
Conclusion: The Optimal AI Infrastructure for Digital Transformation
Keensight co-founders Hyunsoo Cho and Joseph Kim describe Perfect Corp. as "a core AI infrastructure that accelerates corporate digital transformation (DX) beyond just providing features." Keensight plans to continue its close collaboration with Perfect Corp. to integrate even more diverse AI functions into the 3D consultation experience, aiming to set a new global standard in the medical beauty market.
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