In the ever-evolving beauty landscape, artificial intelligence (AI) has become a game-changer for brands revolutionizing online shopping. As loyalty and captivating experiences take center stage, integrating AI into the customer journey is vital. This exploration delves into the new upgrades in AI skincare technology, spotlighting advancements like live skin diagnostics and personalized determination of users' skin types.

Join us on a journey through the cutting-edge intersection of AI and skincare, redefining the way beauty brands engage customers and drive sales.

Table of Contents
What is AI Skincare Technology? How AI is Shaping the Future of Skincare How AI Skin Analysis Technology Works HD Skin Analysis Instant Live Skin Analysis Detect 15 Types of Skin Concerns Spots Wrinkles Moisture Redness Oiliness Texture Acne Dark Circles Eye Bags Skin Firmness Droopy Upper Eyelid Droopy Lower Eyelid Radiance Visible Pores Tear Trough Advance AI Skincare Tech: Skin Smoothing and Skin Results Simulation The Benefits AI Skin Analysis Brings Skin Type Calculator: Help Customers Understand Their Skin Type AI Skin Technology Opens the Doorway to Personalized Skincare Shopping How AI Skin Technology Outperforms Traditional Skincare Quiz High Correlation with Physician Skin Assessments & Skin Analysis Machines The Success Story of AI Skin Technology with Beauty Brands AIREM Coffret D'or Marianna Naturals Using AI Skin Technology to Gain First-Mover Advantage in Skincare 5 Ways AI Skin Technology Enriches Personalized Skincare Experience 1. Personalization 2. Explain Why a Product is Recommended 3. Keep it Fun and Easy 4. Educate 5. Ensure Consistency Great AI Skin Technology is the Key to E-commerce Experience AI Skin Technology is the Biggest Trend in Skincare AI Skin Technology FAQ

Table of Contents

What is AI Skincare Technology?
How AI is Shaping the Future of Skincare
How AI Skin Analysis Technology Works

HD Skin Analysis
Instant Live Skin Analysis
Detect 15 Types of Skin Concerns

Spots
Wrinkles
Moisture
Redness
Oiliness
Texture
Acne
Dark Circles
Eye Bags
Skin Firmness
Droopy Upper Eyelid
Droopy Lower Eyelid
Radiance
Visible Pores
Tear Trough

Advance AI Skincare Tech: Skin Smoothing and Skin Results Simulation

The Benefits AI Skin Analysis Brings

Skin Type Calculator: Help Customers Understand Their Skin Type
AI Skin Technology Opens the Doorway to Personalized Skincare Shopping

How AI Skin Technology Outperforms Traditional Skincare Quiz

High Correlation with Physician Skin Assessments & Skin Analysis Machines

The Success Story of AI Skin Technology with Beauty Brands

AIREM
Coffret D'or
Marianna Naturals

Using AI Skin Technology to Gain First-Mover Advantage in Skincare
5 Ways AI Skin Technology Enriches Personalized Skincare Experience

1. Personalization
2. Explain Why a Product is Recommended
3. Keep it Fun and Easy
4. Educate
5. Ensure Consistency

Great AI Skin Technology is the Key to E-commerce Experience
AI Skin Technology is the Biggest Trend in Skincare
AI Skin Technology FAQ

What is AI Skincare Technology?

AI skincare analysis technology harnesses the power of artificial intelligence to analyze various aspects of the skin, from texture and pigmentation to hydration and pore size, with remarkable precision. By employing advanced algorithms and machine learning, AI skin analysis can offer personalized recommendations and skincare routines tailored to an individual's unique skin type and concerns.

This not only enhances the effectiveness of skincare products but also empowers users to make informed decisions about their skincare regimen. With the integration of AI skin analysis, individuals can now embark on a journey towards healthier, more radiant skin, guided by data-driven insights and the promise of more effective skincare solutions.

How AI is Shaping the Future of Skincare

In the realm of skincare, a revolutionary transformation is underway, ushering in a new era of personalized beauty routines and expert advice. With the advent of artificial intelligence (AI), the landscape of skincare has evolved dramatically, offering innovative solutions that cater to individual needs like never before.

AI Skin Scanner Apps: Mobile applications equipped with AI technology allow users to scan their skin using their smartphone cameras. These apps can assess skin health, identify issues such as acne, dryness, or wrinkles, and suggest personalized skincare routines. For instance, apps like YouCam Makeup and SkinVision are leading the way in digital skin analysis, offering users valuable insights into their skin health.
Smart Skincare Devices: Devices such as the Foreo UFO or L'Oréal’s Perso use AI to customize skincare treatments based on real-time skin data. These smart devices can dispense personalized serums or masks tailored to the user's current skin condition, ensuring optimal efficacy.
AI Chatbots for Skincare Advice: AI-driven chatbots, like those used by Kiehl’s and Sephora, provide instant, personalized skincare advice. These chatbots can answer customer queries, recommend products, and even offer virtual consultations, enhancing the overall customer experience.

How AI Skin Analysis Technology Works

Throughout the development of our AI Skin Care Technology, Perfect Corp. has kept a tight focus on the user experience. This is why we designed our technology to run entirely on the client side. Using a smartphone, it only takes 2 seconds to show the analyzed results for all skin conditions mentioned above. This makes ours the fastest AI virtual skin analysis solution on the market.

The highly accurate and precise skin advisor, which can be activated on a smartphone, or tablet, or accessed via a website, uses our AI-based deep learning, which is verified by skincare experts.

The AI model is based on a skin health database with over 70,000 professionally graded images. The results were validated through clinical studies of more than 60 patients in multiple test sessions. Testing included consistency across different environmental lighting conditions, as well as accuracy compared with professional clinical test equipment. The skin analyzer tool delivers highly accurate skin assessment for all skin types and ethnicities.

HD Skin Analysis

HD Skin Analysis technology excels at identifying a wide range of 15 skin concerns, including spots, dark circles, radiance, eyebags, redness, pores, texture, oiliness, droopy eyelids, wrinkles, moisture, firmness, acne, and more. This advanced algorithm offers superior accuracy compared to standard methods, providing a more detailed assessment of skin conditions. By highlighting fine lines, small spots, and minor texture changes, HD Skin Analysis ensures a thorough understanding of even the most subtle skin imperfections. This precision makes it an invaluable tool for achieving a comprehensive view of your skin health.

Instant Live Skin Analysis

Perfect Corp's Live Skin Analysis is a groundbreaking technology that represents a significant advancement in the world of skincare. Beyond photo analysis, this innovative solution now offers a real-time, live skin analysis mode. It utilizes the power of artificial intelligence (AI) and augmented reality (AR) to detect and assess up to 15 skin concerns, such as spots, wrinkles, redness, and more, all at the moment. What sets it apart is the incorporation of AR overlay effects that visually highlight these skin issues, making it easier for users to pinpoint areas of concern on their faces as they appear. With the recent addition of 30-degree wide-angle detection, it provides a comprehensive analysis of the entire facial area, ensuring a seamless and accurate experience.

This revolutionary technology not only engages users in their skincare journey but also builds trust by delivering rapid, personalized results, ultimately guiding them to make confident purchase decisions tailored to their individual skin needs.

Detect 15 Types of Skin Concerns

Perfect Corp. pioneered the use of AI for face mapping skin conditions and continues to expand upon this work. Our AI detects more skin health metrics than other comparable services.

Its highly accurate AI skin health visualization provides 15 types of instant skin analysis scoring skin parameters including:

Spots
Dark spots, specifically the “sun spots” or “old age spots,” can appear as a result of natural aging or excessive exposure to sunlight. Perfect Corp. We use a highly trained AI model to identify different levels of dark spots, and effectively exclude non-dark-spot areas like skin moles, facial hair, or other false readings caused by shadows. In addition to providing users with a skin score, we also present the results to consumers in a highly visualized way. Thus, we are using AR skin care technology to display an overlay to highlight areas of concern and use different color codes to show various levels of dark spots (from lighter spots to darker spots) virtually on a user’s facial image.

Wrinkles
Perfect Corp.’s AI face mapping technology is trained to identify various types of wrinkles, from fine lines to deep creases. It focuses on facial areas where wrinkles commonly appear, such as the forehead, area around the eyes, and lower face. We avoid false readings caused by hair strands (such as finagles and bangs), or damaged tissue, such as from scars. We use an AR overlay to mark the different depths of facial wrinkles.

Moisture
Perfect Corp has developed sophisticated AI deep learning algorithms to analyze and detect skin hydration levels. Normally analyzing skin moisture levels is a very challenging task. We have solved the problem by developing robust algorithms to detect various indicators of skin dehydration.

Redness
Skin redness can be caused by a variety of factors, including excessive sun exposure, over-exfoliation, inflammation, and skin dehydration. By the time consumers feel irritation from the condition, it is usually visually apparent. Our AI face mapping technology for redness is developed to detect subtle symptoms before the condition starts to irritate users. This early detection allows users to apply products like sunscreen or moisturizer to soothe the condition before it worsens.

Oiliness
Our AI face mapping technology categorizes the oiliness of skin into three levels and shows results using our intuitive AR overlays to help users understand specific skin areas requiring more attention.

Texture
Our AI algorithm for texture detects bumps and dents on users’ skin and gives users an overall assessment of their skin's smoothness.

Acne
Our AI algorithm for acne can identify three types of acne: inflammatory acne, whiteheads, and blackheads. Our distinctive AR overlays mark these problematic areas separately.

Dark Circles
Our AI face mapping technology for dark circles detects the under-eyes area for symptoms of dark circles. We can mark the size of the dark circle area and use this information to provide users with a metric for the extent of this condition.

Eye Bags
The same AI algorithm we use for dark circles can also distinguish eye bag conditions. Results are shown with AR overlays to delineate the size and puffiness of an individual’s eye bag condition.

Skin Firmness
AI face mapping technology analyzes skin firmness and identifies levels of skin sagging on both sides of the chin.

Droopy Upper Eyelid
AI face mapping technology examines the outer corner of the upper eyelid and identifies levels of sagging around it for one/both eyes.

Droopy Lower Eyelid
AI algorithm analyzes overall skin clarity and luminosity to provide an assessment score, helping users to improve the appearance of radiant skin.

Radiance
AI face mapping technology analyzes overall skin clarity and luminosity to provide an assessment score, helping users improve the appearance of radiant skin.

Visible Pores
AI algorithm detects visible pores and highlights them with AR overlays. Pore analysis shows the condition of the user's skin for the best treatment plan.

Tear Trough
Our advanced AI algorithm can detect and identify tear troughs by closely analyzing patterns in the under-eye area to assess the severity of the condition.

An especially popular feature is that users can track the efficacy of their skincare routine over time and see the results of how products are benefiting them.

Advance AI Skincare Tech: Skin Smoothing and Skin Results Simulation

With AI Skin technology, customers can visualize results and improvements to the skin over time. Think of the AI used to allow Robert DeNiro as both a young man and an old in the movie The Irishman, or the reverse aging of Brad Pitt in The Curious Case of Benjamin Button.

With our AI-based simulation technology, you have the equivalent of all that Hollywood computational horsepower in your smartphone. AI Facial Aging Simulation through our cutting-edge AI Generative Adversarial Network (AI GAN) technology is used to generate facial aging, skin smoothing, and anti-aging results through facial simulations, allowing consumers to visualize the effects of products with their own faces.

Brands love it too. Previously it may be hard to describe the product's functionality, and how skin evolves after applied products. But now, user's able to see by themselves how smoother the skin can be, and how long can they expect the skin to progress.

From a Beauty Tech perspective, the AI behind skin emulation allows companies to give their consumers a look into the future, and suggest products that can help slow the aging process.

The Benefits AI Skin Analysis Brings

Skin Type Calculator: Help Customers Understand Their Skin Type

Many consumers struggle to pinpoint their exact skin type, often relying on a general idea rather than a precise understanding. This can make choosing the right skincare products a frustrating guessing game. Thankfully, advancements in AI technology offer a solution. Skin type calculators powered by AI can analyze customers' skin by analyzing the T-zone & U-zone of their skin and provide a result based on their skin's oiliness, dryness, and redness, helping them visualize and quantify their unique skin types.

Seamless Skin Analysis: Integrate our one-click camera activation for user-friendly skin analysis within your platform.
AI-Powered Insights: Our advanced AI delivers comprehensive skin analyses, identifying concerns and classifying skin types.
Personalized Reports for Customers: Empower your users with customized reports detailing their skin health and recommended solutions.

Lots of professionals have long used AI technology in skincare to help identify skin disorders and symptoms using skin scan imaging and tomography.

Perfect Corp.’s AI virtual skin analysis technology aims to serve a similar purpose but for a completely different audience. The technology is aimed at providing useful, easy-to-understand skin condition information to the consumer using the widely accessible tool of the camera built into virtually all smartphones.

AI Skin Technology Opens the Doorway to Personalized Skincare Shopping

The current artificial intelligence (AI) and augmented reality (AR) technologies give customers the ability to look into their mobile devices or computer screens and dive into AI-powered face mapping technology for a virtual try on, instead of getting diagnostics with skin analysis machines or trying on beauty products in physical stores.

With the results of virtual skin assessment, the consumers can quickly receive a detailed skin analysis, and decide how to treat their skin. When brands have an in-depth scan of a customer’s skin, they can provide the best product recommendations catered to that customer’s needs. With the big data on consumer behavior, skincare brands can design and develop products accordingly.

With companies such as Perfect Corp. leading the way, AI has become so powerful that it is giving companies the ability to offer new experiences such as trying on beauty products virtually or offering skin analysis online to their customers. AI is opening the doorway to what has been termed the ultra-personalization of beauty.

This is far superior to the online skin analysis surveys or questionnaires that many skincare brands rely on to get information about users’ skin conditions. Such methodologies are time-consuming for the consumer, inefficient, and imprecise. Individuals simply aren’t very good at analyzing their skin.

How AI Skin Technology Outperforms Traditional Skincare Quiz

This is why AI virtual skin analysis technology can completely replace the traditional online survey or skincare quiz.

In skincare, traditionally brands rely on getting to know consumers personally. However, this is difficult to do in e-commerce channels, so skincare quizzes were created to bridge that gap. However, skincare quizzes can be time-consuming for both the brand and the consumer. Plus, many consumers struggle with self-identifying their skincare needs beyond basic categories like oily or dry - they may know they have combination skin but are unsure as to which areas fall in which category.

Skin Analysis AI technology can accurately detect all 15 types of supported skin conditions in 2 seconds and uses standard measurements to provide unbiased skin condition results. It provides the ultimate convenience to the consumer and the most accurate results to the brands.

This is possible because Perfect Corp. virtual skin analysis technology is developed under the highest standards possible, combining skincare professional know-how, validated by field experts, and using medical grade imaging to inform AI deep learning algorithms.

The effectiveness and high accuracy of Perfect Corp.’s AI Skin Diagnostic technology were recently confirmed by a medical study spearheaded by Dr. Steven R. Feldman, Professor of Dermatology at Wake Forest School of Medicine.

The study verified that Perfect Corp.’s AI Skin technology achieves 95% test-retest reliability assessed with the intraclass correlation coefficient (ICC) and Cronbach’s alpha measure of internal consistency.

High Correlation with Physician Skin Assessments & Skin Analysis Machines

Moreover, the trailblazing technology was also confirmed to have a high correlation with physician skin assessments and specialized skin analysis machines, further solidifying AI Skin Tech’s position as a must-have tool for skincare brands, and other skin businesses.

The Success Story of AI Skin Technology with Beauty Brands

AIREM

Dr. Eunice Park, Founder & CEO of AIREM, utilizes Perfect Corp.'s Real-Time AI Skin Analysis during patient consultations, leveraging the precision of the solution to provide scores determining various skin metrics. Running on an iPad, the technology offers quantifiable results in skin age, covering wrinkles, texture, pores, moisture, redness, firmness, radiance, and overall skin health. Dr. Park appreciates the measurable outcomes that empower patients to track improvements post-treatment, validating treatment efficacy.

The implementation has led to a 31% increase in recurrent guest visits and a remarkable 47% rise in the average client spend per visit for procedures. The skin scores and AI analysis contribute to developing comprehensive treatment plans and fostering brand loyalty. The technology's ease of use and portability support the business's scalability, aligning with AIREM's expansion plans to open a third location in New York City.

Coffret D'or

In Japan, Kanebo Cosmetics’ makeup brand Coffret D’or used Perfect Corp. AI skincare technology to launch its digital beauty service COFFmi. The application allows customers to experience personalized makeup consultations through the LINE App.

When the company tested user engagement for its personalized makeup page against another promotional page on its website without the virtual makeup feature, they found:

11x increase in page views
248% increase in average time spent on the page

Visit here to learn more about Coffret D’or and its use of Perfect Corp.'s AI-powered personalized recommendation engine.

These impressive figures are in line with what nearly all of our customers find. It reflects a genuine hunger on the part of consumers for the chance to take an AI-powered journey into the world of AR. As the growing power of AI allows for ever more personalized experiences, the consumer demand for such experiences will only grow.

Marianna Naturals

“The artificial intelligence and augmented reality that Perfect Corp. has built into our skin diagnostics tool works so well that it really has an impact on our customers. They see the results as being highly personalized because it isn’t just someone behind a counter suggesting a product. They see the recommendations as being precisely based upon this digital analysis of their own skin.” - Heather Marianna, Director and Co-Founder of Marianna Naturals, and Founder of Beauty Kitchen.

Of course, this boosts sales as well. Marianna notes:

Since deploying our skin diagnostics tool we’ve seen our sales increase by more than 30%. Just about everyone who scans their skin, buys products. I believe it is the combination of the tool generating actual recommendations based upon the scan, along with the fact they can actually track their progress in enhancing their skin.”

In the U.S., Marianna Naturals wanted an AI-driven solution to perform skin analysis online, provide product recommendations, and allow users to track the progress that their products produced.

“There is a sea of skin-care companies out there, and we wanted to be at the forefront. This meant deploying the highest-quality AI and augmented reality, to stand out from the other companies,” says Joel DeBellefeuille, Co-Founder, President & CEO of Marianna Naturals. “We needed industry-leading AI and AR.”

The company, after surveying what was available, chose Perfect Corp. for the accuracy of its skin diagnostics. Marianna Naturals has found that customers like their products so much—and the skin diagnostics app—that they return to measure improvements from using the products.

Here’s how Heather Marianna, Director and Co-Founder of Marianna Naturals, and Founder of Beauty Kitchen, described their experience with AI skincare:

“As soon as I saw what Perfect Corp. had created for us, I said: ‘Wow!’ The diagnostics were so precise, we saw we could use this on our website, as well as on iPads in our stores.”

The results of Marianna Natural’s use of AI skincare were immediate. In addition to the more than 30% increase in sales, noted earlier, the company enjoyed:

300% boost in website traffic
330% increase in website dwell time

Read the full stories about our successful skincare brand partners:

Marianna Naturals - Popular plant-based skincare line in the US and Canada
Decorté - known around the world for cutting-edge dermatological research and groundbreaking skincare technologies
HOTARU PERSONALIZED - A glowing new skincare brand from Japanese personalization specialist Sparty

Using AI Skin Technology to Gain First-Mover Advantage in Skincare

Beauty industry participants who one year ago were taking a quick look at what benefits AI might someday provide for them are rushing back to kick off projects. They’ve seen that AI, and the AR experiences it powers, is no longer an interesting concept, but absolute table stakes within the industry.

The Beauty industry isn’t alone in waking up to the opportunities:

“AI allows providers of goods and services to quickly and accurately project a 360-degree view of customers in real-time as they interact through online portals and mobile apps, quickly learning how their predictions can fit our wants and needs with ever-increasing accuracy.” - Forbes

AI skin analysis technology is driving new opportunities by giving brands the ability to know more about individual users than, in some ways, they even know about themselves. This is because leading edge technology such as Perfect Corp.’s AI skin analysis services, can evaluate the condition of their skin across a range of metrics. Brands can then use this diagnostic information to make ultra-personal product suggestions to the customer.

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We’ll demonstrate how to harness the power of AI to provide users with a precise virtual skin analysis, which can then be coupled to exacting product recommendations, that users can see for themselves through AI-powered virtual try-on experiences. Beauty Tech is expected to grow. AI face mapping technology for skincare will be a total game-changer.

5 Ways AI Skin Technology Enriches Personalized Skincare Experience

As brands embrace Beauty AI Technology to provide enriching experiences for their customers, here are some basic guidelines to maximize success:

1. Personalization

The power of AI should be used to unlock the door to personalized experiences. Avoid creating the impression that a user is just being served up a random selection of recommendations. Make it specific to their needs.

2. Explain Why a Product is Recommended

Personalization is enhanced when you let a user know why a recommendation is being made. Does it have to do with the structure of their face, the color of their eyes, the length of their hair, and the shape of their lips? The more personalized you can make it, the more entranced your customer will be. Let her know this recommendation is just for her.

3. Keep it Fun and Easy

The virtual try-on experience must be streamlined and easy. The easier you can make the experience, the bigger the WOW factor you can create. You want the technology to be working so efficiently behind the scenes, that all they see is a magic mirror that lets them fly through a whole world of beauty options.

4. Educate

Beauty AI Technology is still new and emerging. Many consumers may be experiencing it for the first time. They may appreciate the experience—and trust the recommendations—even more if you briefly describe that AI and AR are analyzing their attributes and making recommendations based on that.

5. Ensure Consistency

Consistency of results is important. Ensure the choice of your AI-powered technology can produce consistent and repeated results on the same individual. Consumers lose trust in technologies quickly if they see random results between repeated usage.

To read more about best practices in AI beauty tech:

Great AI Skin Technology is the Key to Great E-commerce Experience

Great AI technology is the key to opening the door to this new world of ultra-personalization. Some of the first AR experiences enabled consumers to experiment with new hair colors—through VR. Though several players entered the field of offering virtual try-on for hair, the results could be very disappointing. Hair coloring could flow onto a sweater, or when the person turned their head, the color was left on the wall behind them.

Perfect Corp. avoided such problems from the start because its AR has always been powered by exceptional AI. Our AI identified hair on a strand-by-strand level, which enables captivating realism for virtual try-on for hair colors—and more. Requiring even more precise AI is rendering brows and lashes. Our AI, again, enables completely lifelike AR experiences, something our customers were quick to notice, and appreciate:

“I was skeptical when we gave the challenge to Perfect Corp. I never thought they could capture the multidimensionality [of hair] and the subtle differences between those five shades of brown. But they did, and our whole team was amazed. … And they have been amazing us ever since.” - Tyler Wozny, Senior Product Manager, Madison Reed

“Realism was an absolute essential for us, and realism is difficult to achieve with something as subtle as hair coloring. … The thing that really stood out about Perfect Corp. for us is their use of artificial intelligence. Their AI algorithms work with their augmented reality which gives it a very realistic appearance. In contrast, other try-on tools in the market are just straight-up augmented reality, and not as realistic-looking.” - Heather Lockwood, Director, Digital Transformation and Strategy, Aveda

“We are averaging more than 10 million try-ons a month with Ardell Lashes. And we are delighted that a large percentage of those are coming from our international markets. For a brand like Ardell, which is distributed in over 100 countries around the world, it’s hard to think of another tool that could allow us to provide such a consistent consumer experience on a global scale.” - Marwan Zreik, Vice President, American International Industries

This same AI technology is required to place color precisely on lips, around the eyes, and on the skin for foundation. Extending the power of AI from hair to skin required even greater technology, and the AI we’ve developed to do this is providing industry-moving rewards.

Read the latest sharing from Beekman 1802 CEO Jill Scalamandre, Dr. Steven R. Feldman, and Vice President of Global Digital at Nu Skin Emily Evangelista

AI Skin Technology is the Biggest Trend in Skincare

Artificial Intelligence (AI) is everywhere—from the emergence of self-driving cars to massive trading strategies on Wall Street. AI is also powering a new world of ultra-personalization in Beauty Tech.

The results will revolutionize the way customers interact with beauty products, and the world is taking notice:

“Perfect Corp.’s award-winning Beauty AI solutions have transformed the beauty shopping experience online and offline through interactive, hyper-realistic virtual beauty try-ons, and instant skin and hair diagnostics that change the way consumers shop and connect with brands. A ‘one-size-fits-all’ approach is no longer appealing to consumers, especially when it comes to beauty products, and AI has allowed a level of personalization that has never been seen before.” - Analytics Insight

“There are now multiple AR and artificial intelligence (AI)-powered apps that allow users to test out makeup products, skin-care products, and even nail polish with an easy click of a button, right in the palm of your hand. The growth of AR and AI technology during the pandemic has been so successful that makeup apps like YouCam are using their technology to help keep other beauty businesses afloat.” - Allure

“Welcome to the beauty industry’s golden age of artificial intelligence. What once was considered a novel, even borderline science-fiction idea is now becoming much more accessible to the masses thanks to new innovations across nearly every product category.” - Coveteur

“Perhaps the most compelling reason that digital models may become the standard is that they are the ultimate symbol of individuality and inclusivity. What if every time you shopped online you could see yourself in the clothes? Literally. If the algorithms were fed enough data about us as individuals they could generate content featuring us, each one of us, as models.” - Vogue

While there has long been excitement about AI in the beauty industry, Perfect Corp. has been an innovation pioneer in this field, developing AI algorithms, deep learning, and precision AR to give brands the technology they need to captivate customers and increase sales.

While we are all hoping that the COVID-19 pandemic will soon be history, behavioral changes that it induced are likely to be long lived—especially if variants emerge that enable the problem to linger. Those who lived through lockdowns won’t be eager to stick a finger into samplers, and there may be long-term reluctance to return to crowded stores.

The great news for the Beauty Industry is that the AI and AR that enabled their customers to experience the joys of virtual try-on have relevance far beyond the need to isolate.

The pandemic opened the door to a new world of Beauty AI Technology that gives consumers a hyper-personal environment in which to explore. This same environment gives brands the opportunity to forge ever tighter bonds with their customers. AI face mapping technology provides a metrics-based analysis of skin that customers can trust and engage with. Brands can use this skin care technology to match skin conditions to product recommendations, and customers can see for themselves how well the products work for them.

Again, a door has been opened to a new world—one that customers love, and that brands can use to fine-tune personalized offerings. We expect that such ultra-personalization is just the beginning of an entirely new realm within Beauty Tech.

Get expert advice from Perfect Corp. and be part of the beauty tech trend. Contact us for details on beauty tech solutions trusted by 600+ brands globally.

Read our “Beauty Tech: The Complete Guide” to unlock powerful ROI secrets.

What is AI Skincare Technology?

How AI is Shaping the Future of Skincare

How AI Skin Analysis Technology Works

HD Skin Analysis

Instant Live Skin Analysis

Detect 15 Types of Skin Concerns

Spots

Wrinkles

Moisture

Redness

Oiliness

Texture

Acne

Dark Circles

Eye Bags

Skin Firmness

Droopy Upper Eyelid

Droopy Lower Eyelid

Radiance

Visible Pores

Tear Trough