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TFWA 2023: Virtual Try-On Revolutionizing Travel Retail
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TFWA 2023: Virtual Try-On Revolutionizing Travel Retail

Sep 13, 2023 · 3 minutes read
TFWA 2023: Virtual Try-On Revolutionizing Travel Retail

With travelers returning in force, duty free and travel retail is gearing up for some impressive growth. To follow this trend, the TFWA World Exhibition & Conference, taking place from 1 - 5 October in Cannes, promises to attract even more visitors & exhibitors than its previous edition.

With 48% of travel retail consumers saying that they prefer retailers with VR / AR experiences (source: M1ndset), exploring the implementation of AR solutions such as Perfect Corp.’s beauty & fashion tech SaaS solutions will be forefront for many brands & travel retailers attending the event.

Interested brands and retailers are invited to meet us in the Golden Village, 1st Floor – TFWA i.lab9, where our team members will gladly showcase our latest AI + AR solutions for beauty & luxury products. Join us so that we may let you know how we can help you offer more personalized shopping experiences to traveling consumers.  

Meet Perfect Corp, in the Golden Village, 1st Floor – TFWA i.lab9

Personalizing Traveler Experiences with AI + AR Beauty & Fashion Tech Solutions

Today, Perfect Corp. provides AI + AR solutions for several categories presented in travel retail stores. These include: makeup, skincare, jewelry, watches & eyewear. These solutions can be used by both brands & travel retailers. These technologies ensure a swift and personalized shopping journey, enhancing conversion rates and consumer satisfaction. Enabling travelers to do a skin diagnostic before picking the right skincare product, allowing them to virtually try on makeup, eyewear, jewelry or watches should become “must-haves”.  That’s why Perfect Corp. wishes to empower the travel retail sector to deliver unparalleled personalization mirroring the high-quality service travelers expect elsewhere.  


⇨     Listen to Laurent Bouttier, our Business Development Director for Europe, explain why it’s important for Perfect Corp. to exhibit at the TFWA World Exhibition & Conference as an i.Lab exhibitor:


Schedule a meeting with our team of experts to unlock the power of our solutions in the duty-free and travel retail industry.    


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Contact Perfect Corp.



If you’ll be in Cannes during the TFWA World Exhibition & Conference 2023, don’t forget to attend our dedicated session in the TFWA i.lab. Stay tuned. Date & time to be disclosed soon!  

How Global Travel Retailer Dufy contributes to the democratization of AR in Airports.

Earlier this year, we shared the news of Global Travel Retailer Dufry using Perfect Corp.’s virtual try on solutions on makeup products from 15 brands on its Reserve & Collect websites in 27 countries and in airports all over the world.

This edition of the TFWA World Exhibition & Conference presents a great opportunity for us to explain this example in more detail to help travel retailers understand how useful the virtual try on solutions could be for their own business.

If you can’t make it this year to the TFWA World Exhibition & Conference, we invite you to listen to discover this session on the topic during our digital event The Global Beauty & Fashion Tech Forum talking about the impact of VR/AR in Travel Retail.  

How Global Travel Retailer Dufy contributes to the democratization of AR in Airports.

Register now to attend the session live or get access to the replay video: registration link.  

Register for the 2023 TFWA World Exhibition & Conference:

  • Where: Palais des Festivals et des Congrès, 1 Boulevard de la Croisette, 06400 Cannes
  • When: 1 - 5 October, 2023
  • How To Find Us: Golden Village, 1st Floor – TFWA i.lab9,

Click here to register for the event now

Get expert advice from Perfect Corp. and be part of the beauty tech trend. Contact us for details on beauty tech solutions trusted by 600+ brands globally.

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Beauty Tech: The Complete Guide 2024

Read our “Beauty Tech: The Complete Guide” to unlock powerful ROI secrets.




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