Shop-tainment: How to make shopping online fun and boost sales
Beauty Tech Live : Listen to Sylvain Delteil, AVP Business Development of Perfect Corp Europe, Ekta Chopra, Chief Digital Officer of e.l.f. Beauty and Harminder Matharu, Director of Digital of Charlotte Tilbury, explain how AR, virtual try-on and livestreaming can make the online shopping experience more enjoyable and drive increased sales.